Trade and investment promotion within CLMV
This course equips trade promotion officers, investment promotion officers and businesses across the CLMV region with practical knowledge and tools to research markets, meet rules of origin, attract foreign investment, and make use of logistics and cross-border e-commerce. Learners will be able to apply these tools directly to a specific product, market or investment project.
- 7 chapters · 21 lessons
- About 1.5 h
- 5 languages
- Bilingual certificate
Sign in to save your progress, take quizzes and receive a certificate.

What you will learn
- Explain the main drivers attracting trade and investment to the CLMV region and the role of trade and investment promotion institutions.
- Apply the STP framework and PESTEL analysis to research and screen potential export markets.
- Correctly identify the rule of origin that applies to a product and carry out the process of obtaining a certificate of origin to claim preferential tariffs.
- Apply investment promotion, regional logistics and cross-border e-commerce tools to support businesses and investors.
Course description
Cambodia, Laos, Myanmar and Viet Nam are playing an increasingly central role in Asian trade and investment networks, thanks to a growing web of free trade agreements, cost advantages and the global trend toward supply chain diversification. Turning that potential into real export contracts and investment projects, however, requires solid knowledge of markets, trade procedures, investment policy and logistics infrastructure.
The course has seven chapters, moving from an overview of trade and investment cooperation within CLMV, through market research, trade procedures and rules of origin, to investment promotion, logistics and trade facilitation, and cross-border e-commerce. Each chapter includes a video lecture, an in-depth reading and a short quiz to reinforce learning.
The content is practice-oriented, with implementation steps, summary tables of tools, and illustrative examples drawn from exporting businesses and trade and investment promotion agencies across the CLMV region.
Course syllabus
7 chapters · 21 lessons · 7 quizzes- Why trade and investment promotion matters for CLMV · Video lecture5 min
- The CLMV trade and investment landscape · Reading5 min
- Quiz: Overview of trade and investment cooperation in CLMV · Quiz3 questions